Tag: piano lessons

improving as a teacher, Professional Development

Studio Marketing: The Studio Newsletter

Joy Morin

You may not immediately see a connection between your studio’s monthly newsletter and marketing…but there is one, I assure you!  Marketing means promoting your studio, which includes keeping current customers of your service satisfied.  One of the keys to keeping customers satisfied is over-delivering: giving more than expected.  Newsletters are one great way to over-deliver.  And so, in continuation of our series on studio marketing, we are talking today about studio newsletters.  🙂   Continue reading “Studio Marketing: The Studio Newsletter” →

Professional Development, Studio Business, Technology

Studio Marketing: Communicating Value Through Your Website

Joy Morin

Have you ever visited a website and been completely overwhelmed with the amount of information, ads, links, and CLUTTER?  Have also you ever visited a website and been impressed by the graphics and the ease with which you could find information?  This post is going to offer some tips for organizing and effectively communicating value through your studio website.

Studio Websites: A Necessity

Having a website is an important part of studio marketing.  In a world where the internet is now the first place parents turn for business information rather than the phonebook, teachers need to maintain an online presence.  The good news is, it’s a pretty affordable and easy way to market yourself as a piano teacher (see the resources section below) — definitely more affordable than an ad in the Yellow Pages!  Continue reading “Studio Marketing: Communicating Value Through Your Website” →

improving as a teacher, Professional Development, Studio Business

Determining Tuition Rates for Piano Teaching

Joy Morin

Every once in a while, I receive emails from readers wondering if their tuition rates are appropriate.  Setting rates is a difficult topic to talk about, because for one thing, rate depend largely on the area where you live.  For that reason, I can’t advise exact numbers — but with this article I hope to offer some guidelines and suggestions regarding this topic nevertheless.

The Problem

I’m sure we’ve all experienced parents/students who are shopping for piano lessons by price.  Let’s face it: many parents today (especially in America) shop for piano teachers based on price, even though they really should be “shopping” based on the teacher’s experience, education, professionalism, dedication, etc..  Parents shop by price because in their logic, little 6-year-old Suzie doesn’t need an expensive teacher unless they discover that she has a talent for piano and long-term interest.  And they don’t know any better.  Continue reading “Determining Tuition Rates for Piano Teaching” →

Early Childhood Music, Games, Group Classes

A-G Animals for Young Beginners

Joy Morin

Happy 4th of July!  Today, America celebrates Independence Day.  My parents have come over to visit us and see our new place, and we have a fun day of activities planned.  🙂

My husband and I are still exploring our new town and figuring out where things are.  It’s kind of fun!!  🙂  Last week, I visited the local Goodwill store and found a bunch of Beanie Babies in really good condition for just 50 cents each.  I’m such a sucker for thrift stores and consignment shops!  I managed to find an animal for each letter of the musical alphabet except for “F”…I guess I need to find a frog, perhaps?!  🙂

You’ll notice I have more than one beanie animal for “C”.  I simply couldn’t make up my mind.

Once I find that elusive frog for “F”, then I just need to get a floor staff!  I have a few ideas for making a floor staff myself.  We’ll see what happens during the upcoming weeks/months.  I can’t wait to plan some games for my young beginner students using these furry friends.  🙂

Questions, Studio Business

Forum Q&A | How Did You Become A Piano Teacher?

Joy Morin

Well, unfortunately we didn’t get many responses to the last two week’s Forum Q&As about group lessons!  I guess nobody wants to share their secrets.  Just kidding.  =)  We did get a few good responses, which you can check out here and here.  It’s not too late to add your comments, if you are willing to enlighten us.  =)

This week’s topic is a fun one!  Please share: How did you become a piano teacher?  Tell us all about it.  Here are a few prompt questions to get you thinking back to those early days:

How did you start teaching piano?  Who was your first student?  Who inspired you to be a piano teacher?  Did you always know you would be a piano teacher?  Did you have a mentor?  What kind of piano did you teach on?

If any of you have your own blog, feel free to share your story there and leave a link here in the comments.  I can’t wait to hear your stories!  I’ve just put mine in the comments.  =)

Photo Credit: kevin mullet | CC 2.0

Studio Business

Studio Marketing: Advertising on the Internet

Joy Morin

Hello, all!

Over the weekend, I started packing up my sheet music library into boxes since we’re going to be moving in a month or two.  All I can say is, I need to downsize!!  I have a lot of used music that people have given me over the past few years.  It makes for a great lending library, but it sure takes up a lot of room!  As backwards as it seems, I’m going to save going through my music until after we move.  =)

I’ve also begun looking into advertising piano lessons, since I will definitely need to do some of that in order to find new students.  I’ve found a number of free ways to advertise online, and have compiled a list of links below.  The first step to online advertising is definitely to create a website for your piano studio.  If you haven’t already, I would recommend checking out the user friendly Weebly.com.  If you have a studio website already, then you are ready to try out the links below!

Create a Google Places page

I recently discovered that local businesses can create their own Google Places page for completely free.  Click here for a very nice example of a Google Places page.  You can click here to get started listing your own studio business.

Free Teacher Directories

I don’t know about you, but I only use the teacher directories that are free.  I don’t know which ones are worth paying for, so I play it safe and stick with the free ones!  I suppose the chances of a student coming across some of these sites is somewhat slim, but when it’s free it’s worth a shot.  Here are the ones I found:  Continue reading “Studio Marketing: Advertising on the Internet” →

repertoire / methods, Teacher Feature

Interview: Andrea & Trevor Dow and their Piano Music For Boys

Joy Morin

Today I have a fabulous interview for you, from a husband & wife team who runs a 350-student music school in Canada!  Meet Andrea & Trevor Dow.

  • Andrea & Trevor run a blog at teachpianotoday.com
  • The website for their music school, Wildflower Music Studio, can be viewed here.
  • Their latest project has been to write a series of piano music intended for boys.  The series of “episodes” is accompanied by comic book illustrations that tell the adventures of Fearless Fortissimo.

And now for the interview!

*  *  *  *  *

Joy: Please tell us about your piano and/or teaching background!

Andrea: I was heavily involved in piano and singing lessons from the age of 4. I started teaching piano lessons when I was 18.  I had a rusty old Toyota Corolla packed with supplies and I drove to my students’ homes in between my university classes and on weekends.  This quickly morphed into a full-time job when I graduated with my B.Mus and within three years I had a studio of 350 students and a teaching staff of 14.  My husband, Trevor, and I created the Piano Pals Early Learning Program (a preschool piano program for students ages 3-5 that teaches both beginning piano skills as well as kindergarten math concepts), which has been extremely successful at our own studio and is currently in development to be available to other teachers online.  Right now I teach upper-level piano and singing lessons while managing our studio, and together with my husband we create online materials for piano teachers with the goal of bringing them the same amount of success we have created with our own studio.  We co-authored the teaching e-book “Piano Hands Shouldn’t Flip Burgers” last year, are active bloggers, and most recently launched our newest venture with www.pianomusicforboys.com.

What is the most unique thing about your studio/music school?  Continue reading “Interview: Andrea & Trevor Dow and their Piano Music For Boys” →

Composition, Early Childhood Music, Games, Group Classes, Music Camps, Teaching Piano

Improvisation Activity: Rory’s Story Cubes

Joy Morin

Before I begin, allow me to give credit where credit is due for this wonderful idea: I got this idea from Laura on her blog (click here).  I was so thrilled to see her idea of using these “story cubes” for improvisation with piano students!

Meet “Rory’s Story Cubes.”

Rory’s Story Cubes consist of a set of 9 dice with all kinds of pictures on their faces.  I think English teachers use these as a starting point for writing stories.

Piano teachers can use them too.  =)

Let me tell you about how I’ve been using this fun new prop.

During a piano lesson, I gave my student all of the dice and asked her to roll them.  Here’s what they look like:

Continue reading “Improvisation Activity: Rory’s Story Cubes” →

Questions

Forum Q&A | What is your Policy Regarding Summer Lessons?

Joy Morin

I had so much fun reading about what kind of pianos you all have on last week’s Forum Q&A!  And many of you with blogs posted photos of your piano too.  If you haven’t seen all the comments, click here and scroll down to check them out.

This week, let’s talk about something less fun…..studio policies (haha, just kidding).  It’s interesting to hear how different teachers approach summertime.  Some teachers want their summer off.  Others want to keep teaching, or really need the income throughout the whole year.  It can also depend on the students you have.  One of my piano professors tried to require weekly summer lessons, but for years students/parents gave her trouble about it.  Now, she requires them each to take just 6 lessons at some point during the summer.  I’m sure everyone has ideas about this matter!  So, tell us about your situation:

What are your current policies regarding summer lessons? Required or optional?  Week, bi-weekly, or other?  Regular tuition rates, or discounted?

If you don’t require students to take lessons all summer, have you found other ways to keep your income the same throughout the year?

I’m looking forward to hearing your thoughts!  Add your comment below.

Photo Credit: athrasher | CC 2.0

Group Classes, Music Theory, Printables, Teaching Piano, Worksheets

Just Added: Introduction To The Staff Worksheet

Joy Morin

A new worksheet has just been added to the Printables > Worksheets page called:

Introduction To The Staff Worksheet

This worksheet is appropriate for beginners who are ready to be introduced to staff notation.  It is appropriate for use in both private and group settings.

Terms used in this worksheet:

  • line notes
  • space notes
  • treble clef
  • bass clef
  • middle C

Students are instructed to draw the items from the list above onto the staff provided.  This worksheet is great for use especially with visual and tactile learners, who benefit from drawing and seeing each symbol on paper.

To download the worksheet, click the link above and scroll down to the I’s.

  Introduction To The Staff Worksheet (28.6 KiB, 37,528 hits)

Enjoy!

Reviews

Book Review: Piano Lessons by Noah Adams

Joy Morin

Today, I will share with you my brief review of a book called Piano Lessons: Music, Love, and True Adventures by Noah Adams.  This book is a peek into the author’s life for a year (each chapter is a month) as he experiences buying and learning how to play piano.  The book also contains accounts of interviews he was able to conduct with famous pianists as part of his job as a host of NPR’s All Things Considered.  For most of the book, the author attempts to teach himself piano using a few different methods, and also finds himself at a piano camp called “Autumn Sonata” in Vermont.  By the end of the book, after no small amount of toil, the author successfully learns how to play a rendition of Traumerei for his wife as a Christmas surprise.

This is a wonderful book to read.  Teachers, parents, and students (especially adult students) will find this book interesting and inspirational.  The writing style is light and easy to read, full of colorful descriptive words and light humor.  I enjoyed occasionally reading a chapter before bed over the course of a month or two.

 

For more ideas of books to read, consult the Reading List page here.

 

Questions, Teaching Piano

Forum Q&A | Teaching Adults Versus Children/Teens

Joy Morin

These week’s Forum Q&A was prompted by a comment by Kaylee on the facebook page.  Kaylee asked for advice about teaching an adult student who is older than she is.  If you have advice to offer, please visit the facebook page and leave a comment!

But for this Forum Q&A, we will focus on the general question about the differences between teaching adults versus children/teens:

What differences are there between teaching adult students and children/teens? What adjustments to your approach must be made when teaching adults?  What method books or repertoire do you like to use with adults students?

Contribute your thoughts in the comments below!

Photo Credit: klipsch_soundman | CC 2.0