Conferences, Technology

Harnessing the Power of the Internet: PDF and Podcast Appearance at TimTopham.com

I was honored to recently make a guest appearance on Tim Topham‘s podcast for piano teachers, to speak on the topic of Harnessing The Power of the Internet. You can take a listen here or watch the YouTube video version below.

Tim asked me to talk about a topic I had presented earlier this year at the 2015 MTNA conference in Las Vegas during the Young Professionals Track, called: Harnessing the Power of the Internet. We discussed ideas and strategies for using the internet well, forming an online presence, and using social media.

Screenshot Harnessing the Power of the Internet joy morinBy the way, I also decided to share a readable version of my MTNA presentation. If you would like to take a look, you can download the PDF below or on the Printables > Other Resources page.

  PDF Presentation: Harnessing the Power of the Internet (2.2 MiB, 3,039 hits)

Be sure to check out the rest of Tim’s blog here. There are many great resources to be found there!

Studio Business

Studio Marketing: Advertising on the Internet

Hello, all!

Over the weekend, I started packing up my sheet music library into boxes since we’re going to be moving in a month or two.  All I can say is, I need to downsize!!  I have a lot of used music that people have given me over the past few years.  It makes for a great lending library, but it sure takes up a lot of room!  As backwards as it seems, I’m going to save going through my music until after we move.  =)

I’ve also begun looking into advertising piano lessons, since I will definitely need to do some of that in order to find new students.  I’ve found a number of free ways to advertise online, and have compiled a list of links below.  The first step to online advertising is definitely to create a website for your piano studio.  If you haven’t already, I would recommend checking out the user friendly Weebly.com.  If you have a studio website already, then you are ready to try out the links below!

Create a Google Places page

I recently discovered that local businesses can create their own Google Places page for completely free.  Click here for a very nice example of a Google Places page.  You can click here to get started listing your own studio business.

Free Teacher Directories

I don’t know about you, but I only use the teacher directories that are free.  I don’t know which ones are worth paying for, so I play it safe and stick with the free ones!  I suppose the chances of a student coming across some of these sites is somewhat slim, but when it’s free it’s worth a shot.  Here are the ones I found:  Continue reading “Studio Marketing: Advertising on the Internet”