Category Archives: studio business

MTNA 2012 Conference | Getting Started With Online Marketing

On Monday of the conference, I attended the Faber Exhibitor Showcase and the Keynote Address given by the wonderful Benjamin Zander!  Natalie has already posted notes on these sessions that are very similar to mine, so I’ll let you read her summaries here and here. The next session I attended was given by the MTNA [...]

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MTNA 2012 Conference | Prof. Studio Institute: Legal Issues

3:00pm – Ignorance Is Not Bliss: Legal Issues for the IMT Led by Lee Galloway, Beth Gigante Klingenstein, and Scott McBride Smith. Health insurance - policies are available for self-employed people through MTNA, MENC, and other organizations. Add an extra policy to your homeowner’s or renter’s insurance policy to protect your studio materials and your piano against theft, flood, [...]

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MTNA 2012 Conference | Prof. Studio Institute: Financial Success

1:30pm – Financial Success: Taking Control of the Present and the Future Led by Lee Galloway, Beth Gigante Klingenstein, and Scott McBride Smith. Why are independent music teachers (IMT) so underpaid?  Beth had quite a list of contributing reasons!   Here’s a few: Most IMTs are women. We do not raise rates often or by enough.

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MTNA 2012 Conference | Prof. Studio Institute: Finding Students

11:30am – Finding & Keeping Students Led by Lee Galloway, Beth Gigante Klingenstein, and Scott McBride Smith. This session involved a lot of discussion as a group.  Attendees raised their hands to share ideas for finding and keeping students.  Here’s a few ideas that I jotted down: On your registration form, ask how the student heard [...]

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MTNA 2012 Conference | Prof. Studio Institute: Creative Curriculum

10:30am – The Creative Curriculum Led by Lee Galloway, Beth Gigante Klingenstein, and Scott McBride Smith. Make a plan for yourself, to focus on (1) continual growth, (2) quality, and (3) innovation.  As Peter Drucker once said, “We now accept the fact that learning is a lifelong process of keeping abreast of change. And the most [...]

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MTNA 2012 Conference | Prof. Studio Institute: Studio Documents

Here begins my notes from the 2012 MTNA Conference in NYC!  I had such a wonderful time, and I learned so much. Saturday is always an optional day at the MTNA Conference.  For an extra $75, you can attend Pedagogy Saturday or choose the Professional Studio Institute track.  I chose the latter, which was led [...]

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My New Laminator

Just wanted to show off a picture of my new laminator today… I bought it a couple of weeks ago for $15 at Aldi, believe it or not!  At that price, I figured it was worth trying out.  I’ve been so happy with it and have been laminating a lot of my games and flashcards. [...]

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Referral Thank You Gift

I recently had a current student refer a new student to me for piano lessons.  The best kind of marketing is word-of-mouth, so I am always happy when parents/students are willing to tell others about my services!  So I decided to give a little gift as a token of my appreciation: I created this T-shirt [...]

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Sample Studio Newsletter

A reader asked if I could share a sample of a studio newsletter, so here’s a few screenshots!  Click the thumbnails below to view each page larger:   For most newsletters, I also include a list of music events going on in the community.  I think it’s great for students and their families to hear [...]

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My Summer Camp Plans for 2012!

I recently started to do some in-depth planning for the summer camps I plan to offer this summer!  My studio policies provide students with two options for the summer months (June-August): Students ages 6-12 may participate in a camp each month plus take 5 lessons scheduled approximately every other week around family vacations, or… Students [...]

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Humidity and My Piano

Here in Ohio, the winter snow is finally upon us!  We were spoiled with an extraordinarily mild December, and only recently have have had a few inches of snow actually staying on the ground for more than a few days without melting. The snowy weather outside means, of course, that the air gets very dry indoors.  The [...]

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Forum Q&A | Saying Goodbye to Piano Students Before Moving Away

At our last Forum Q&A discussion, we talked about new year’s resolutions for piano teachers!  Click here to view the responses. Over the weekend, I received an email from a reader who is preparing to move and must say “goodbye” to all her students.  I’d love to start a discusion about piano teachers saying goodbye [...]

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